Senior Marketing Coordinator

We’re seeking a skilled Senior Marketing Coordinator with the experience and initiative to manage marketing projects independently, while collaborating with the Marketing Director and teams to drive success across our Promotional Products and Retail Packaging divisions.

Location: Remote (with occasional in-office days in Brea, CA; details to be discussed during the hiring process)

What You’ll Do

• Marketing Campaigns: Plan, coordinate, and execute email marketing campaigns, promotions, and sales initiatives for both divisions.
• Website & Content Management: Support website maintenance, including product updates, promotional content, merchandising, social media, landing pages, and digital ads.
• Collateral & Advertising: Help determine collateral needs and assist in creating catalogs, newsletters, brochures, online ads, presentations, sales tools, and related marketing materials.
• Market Research: Assist in identifying growth opportunities by analyzing customer needs, market trends, competitor activity, and market share data to help shape marketing strategies.
• PR & Media: Support efforts to build relationships and pursue earned media and public relations opportunities that enhance brand visibility.
• Catalog & Product Launches: Coordinate yearly catalog updates, product launches, and related marketing initiatives.
• Industry Platforms: Maintain accurate product data within ESP, SAGE, Distributor Central, and related platforms, and help optimize these tools to maximize product visibility and drive sales.
• Analytics & Reporting: Assist with monthly reporting on marketing activities, campaign performance, and market share targets.
• Collaboration: Work closely with sales, production, and management teams to align messaging, promotions, and brand presentation.

What We’re Looking For

• Industry Knowledge: 3-5+ years of experience in the Promotional Products industry (supplier or distributor side).
• Marketing Skills: Strong grasp of digital marketing, email campaigns, advertising, and collateral development.
• Project Management: Ability to manage multiple projects and deadlines with keen attention to detail.
• Communication: Excellent written and verbal communication skills.

• Tech Proficiency: Skilled in email marketing tools (e.g. Mailchimp, Klaviyo), CMS platforms, ESP, SAGE, Distributor Central, analytics tools (e.g. Google Analytics), and project management software (e.g. ClickUp).

• Collaborative Spirit: A team player who works effectively across departments.
• Analytical & Creative: Ability to contribute to marketing strategy while tracking performance and delivering results.