Sales Operations Manager

Gemline
Lawrence, Massachusetts

Discover your next career opportunity at Gemline, a leading and award-wining consumer products supplier servicing the $26 billion promotional products industry. Ranked 12th in revenues industrywide by the Advertising Specialty Institute, Gemline boasts a diverse product line, including headwear, umbrellas, bags, luggage, drinkware, electronics, stationery, writing instruments, gourmet foods and lifestyle gifts. Our portfolio features renowned brands like Ahead™, American Tourister®, Anker®, CORKCICLE®, Cuisinart®, High Sierra®, Igloo®, iLive®, MiiR® , Moleskine®, New Balance®, Osprey®, Paper Mate®, Samsonite®, Sharpie® and more.

 

At Gemline, community is our heartbeat. Our purpose, "We Promote Community," is the driving force behind everything we do. This commitment is embedded in our culture, influences our product designs, and fuels our aspiration to create a positive global impact. What’s more,  we are guided by our betterway™ corporate social responsibility efforts, which are focused on bettering people and the environment. Gemline also became a certified B Corp in 2024, furthering our commitment to balance purpose and profit for good, while also ensuring we remain focused in meeting and exceeding the company’s annual revenue, cost and profit goals year after year.

 

Gemline has been recognized as one of the Greatest Companies to Work For on multiple occasions, and most recently in 2024 by PPAI, the leading promotional products industry association. Join a workplace where "Pride in People, Pride in Product" is more than a motto—it is our way of life. Our associates play a crucial role in delivering an exceptional customer experience, guided by our foundational values of trust, integrity, humility, diversity, community, and truth. Gemline's success reflects our associates' success, and our culture thrives on collaboration, initiative, continuous problem-solving, safety, and respect for people. Take the next step in your career journey with Gemline—we're not just a company; we're a community.

 

Gemline® is looking for a Sales Operations Manager, who will be responsible for leading and managing the sales operations function across the company.  This role will focus on optimizing sales processes, improving operational efficiency, managing sales tools and technologies, overseeing sales data analysis, and collaborating with companywide leadership teams to drive revenue growth and profitability. The Sales Operations Manager will work closely with sales, marketing, finance, operations, supply chain, IT and other departments to ensure seamless execution of the sales strategy. This position will report to Gemline’s VP of Sales.  If interested, please send your resume to:  skamacho@gemline.com.

Responsibilities include:

Sales Strategy & Planning:

  • Partner with sales leadership to develop and implement sales strategies that align with company goals
  • Help define sales targets, quotas, and territory management strategies
  • Analyze market trends and the competitive landscape to refine sales strategy, tactics and forecasting

Sales Operations & Process Optimization:

  • Design, implement, and continuously improve department-specific and cross-functional sales processes, workflows, and methodologies to ensure efficiency and consistency across the team
  • Oversee the implementation, ongoing training and maintenance of all sales tools and technologies (e.g., Salesforce CRM, sales automation tools, business intelligence tools, etc.) to ensure that the sales team has access to the right resources and tools for maximum productivity
  • Continuously evaluate the effectiveness of sales tools, and make recommendations for improvements or upgrades
  • Summarize customer feedback for internal teams to support corrective actions

Sales Analytics, Reporting & Compensation:

  • Develop and implement systems for tracking key performance metrics for the entire sales team
  • Lead a team of Sales Operations associates by aligning responsibilities, driving engagement and maintaining accountability
  • Provide actionable insights and reports to senior leadership on sales performance, pipeline health, forecasting, and trends
  • Monitor CRM usage and data quality, ensuring accurate reporting
  • Work with HR and finance teams to administer sales compensation plans, incentive programs and performance-related bonuses

Cross-Functional Collaboration & Resource Management:

  • Work closely with the Finance Department to ensure accurate forecasting and revenue recognition
  • Collaborate with Marketing Department to align on lead generation, pipeline management, and go-to-market strategies
  • Establish strong ties with the Operations team to ensure clarity around deliverables and capabilities
  • Partner with the Customer Success team to ensure customer retention and an exceptional customer experience
  • Develop and manage budgets related to sales operations, including tools, resources, and team development
  • Work with Supply Chain Department to review and refine ongoing product forecasts
  • Identify areas for cost savings or investments to improve sales performance

Requirements:

  • Excellent verbal and written communication skills, and the ability to build rapport with others
  • Strong organizational skills, and proven track record of productivity and task completion
  • 2-4 years of experience managing a sales operations team
  • Ability to develop effective cross-functional relationships with all levels of staff and management
  • Knowledge of continuous improvement (Lean) business processes a plus
  • College degree or equivalent work experience
  • Experience with Salesforce (required) and Power BI (preferred)